— PROJECT NAME
CAITY BASER – CREATIVE CAMPAIGN
We were brought on board to creatively direct and create the design and animated assets for new musician Caity Baser
for her debut EP // Mixtape with Chosen Music and Future Cut.
This included 5 Artworks for each single, animated content for social media, official animated visualisers for each
track, social media banners and advertising campaign assets and videos for Spotify, Instagram, TikTok and Youtube.
Running over 6 months, we created a fully identifiable campaign for Caity + Chosen Music that is now the bold, bright
and fun aesthetic that compliments Caity's tongue-in-cheek lyrical style and infectious personality.